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	<title>What Would Dad Say &#187; Humphrey Terminal</title>
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		<title>WWDS Helps Solve Minneapolis Airport Problem W/Signage</title>
		<link>http://whatwoulddadsay.com/2009/07/wwds-helps-solve-minneapolis-airport-problem-wsignage/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wwds-helps-solve-minneapolis-airport-problem-wsignage</link>
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		<pubDate>Thu, 09 Jul 2009 12:46:14 +0000</pubDate>
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				<category><![CDATA[Culture]]></category>
		<category><![CDATA[government signs]]></category>
		<category><![CDATA[Humphrey Terminal]]></category>
		<category><![CDATA[Lindbergh Terminal]]></category>
		<category><![CDATA[Minneapolis Airport signage]]></category>

		<guid isPermaLink="false">http://blogs.jobdig.com/wwds/?p=3752</guid>
		<description><![CDATA[MAC Clear Signage Manager Ole Svenson It&#8217;s the little things. I was on a tear sometime back, here and here, about the stoopid signage at the Minneapolis-St Paul Airport.  Basically, my issue was that infrequent visitors simply did not know which terminal&#8230;there are two&#8230;was which.  The Airport Commission cleverly named them Humphrey Terminal and Lindbergh [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-3753" src="http://whatwoulddadsay.com/files/2009/07/egg-on-face1.jpg" alt="egg-on-face1" width="420" height="427" /><strong>MAC Clear Signage Manager Ole Svenson</strong></p>
<p>It&#8217;s the little things.</p>
<p>I was on a tear sometime back, <a href="http://blogs.jobdig.com/wwds/2008/01/04/doing-my-part-airport-signage-ideas-for-minneapolis/">here</a> and <a href="http://blogs.jobdig.com/wwds/2006/09/13/dear-highway-department/">here,</a> about the stoopid signage at the Minneapolis-St Paul Airport.  Basically, my issue was that infrequent visitors simply did not know which terminal&#8230;there are two&#8230;was which.  The Airport Commission cleverly named them Humphrey Terminal and Lindbergh Terminal.  So,  the highway signs say that&#8230;no &#8220;Main&#8221; terminal thisaway, or even airline symbols. Stoopid.  I have lived here 30 years and I still cannot remember which is which and I can confirm that I have a triple digit IQ.</p>
<p>So, after reading WWDS, and having copy after copy of my original complaint circulated, I am happy to report that they are &#8220;fixing&#8221; the problem by <a href="http://sethgodin.typepad.com/seths_blog/2010/08/dont-forget-about-color.html?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+typepad%2Fsethsmainblog+%28Seth%27s+Blog%29&amp;utm_content=Google+Feedfetcher">making the signs more clear.</a></p>
<p>Here is the news release:</p>
<blockquote><p><em><strong>Officials at the Minneapolis-St. Paul International Airport are deciding whether to simplify the names of its two terminals. A committee for the Metropolitan Airports Commission is meeting Wednesday. It will decide whether to rename Lindbergh &#8220;Terminal 1&#8221; and make Humphrey &#8220;Terminal 2.&#8221; The group says more than 20,000 travelers end up at the wrong terminal each year out of confusion.</strong></em></p>
<p><em><strong> </strong></em><em><strong>The names Lindbergh and Humphrey would remain, but 40 highway signs would be updated at a cost of $2.2 million. The signs would show which airlines are at which terminal.</strong></em></p></blockquote>
<p>$2.2 million seems like a lot during these times, and frankly, if I had known it was going to cost so much, I would have mobilized my  graffiti street teams to do the job.  One night, six gallons I figure.</p>
<p>So, all you airport travelers next time you are going to the airport, please say a quiet thank you for WWDS for the clearer signage.</p>
<p><strong>Quick note:  If you are coming from the west&#8230;the first terminal you see is NOT Terminal Number One, it is actually Terminal Number Two, even though it is &#8216;first&#8217; to you, it really isn&#8217;t.  You folks coming from the east and south, the first terminal YOU see WILL be Terminal Number One, so you will be ok.  Just remember this&#8230;east and south is ONE, west is TWO.</strong></p>
<p>That should clear things up.</p>
<p>Why do I feel there is a bureaucrat somewhere who was given the job of &#8216;Clear Signage Manager&#8221; and thinks to himself&#8230;&#8221;How can I  continue to screw with people?&#8221;</p>
<p>Do you anything in your area even remotely as stoopid, signage-wise?</p>
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