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Featured in US News Contributor to FastCompany

Reality Bites, Going Viral and What Really Works

Posted in May 13th, 2010
by admin in Work-related

Musings… If you read today’s business books and blogs you might get the wrong impression about how easy it is to throw something together, some product or idea, and THE INTERNET will take you to financial heaven.   You might even sit in on meetings where the major topic is  basically HOW DO WE GET [...]

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US News and World Report Letter

Posted in April 22nd, 2009
by admin in HR, On The Job...

Here is the letter that my fictional CEO would/should send to the people he just laid off.  See it here.

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Pain and Rescue

Posted in February 17th, 2009
by admin in Work-related

My first sales training happened in the back of a pickup from a crusty old chemical salesman named Jim Boyle. We were selling farm chemicals to farmers, the absolute toughest prospects on the planet. My training consisted of the words “pain and rescue.” “Find their pain,” he’d tell me, “then rescue them with our chemicals.” [...]

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Why Depending on a New Website is Not the Answer.

Posted in August 26th, 2008
by admin in On The Job..., Work-related

Over at US NEWS today, I bring up the issue that keeps sales and marketing, as well as the CEO, awake at night. It is far too easy, and commonplace, to think that a new website will solve business issues and problems. It won’t for some very real reasons. Do you agree?

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What You Can Learn From Ron Paul

Posted in August 12th, 2008
by admin in Daily Wisdom

Over at US NEWS today, I write about Ron Paul and what I noticed about his candidacy for President. Don’t worry, it is not so much a political column as you may think, rather how you can turn your employees into company evangelists. It is surprisingly simple, jump off here. Oh, and please don’t email [...]

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I Forgot One Thing Over at Today’s US News.

Posted in July 1st, 2008
by admin in On The Job..., Work-related

I was supposed to give some advice on what people can do when they love their job, but hate their boss. Limited to 250 words, I don’t think I did the subject justice. As a subject, it was not all easy-peezy. You can jump over there to read it, here, to see how I did. [...]

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"I am having fun here, sharing stories of what I have learned after some 25 years of doing startups, with maybe some observations about the workplace, culture and other things that interest or amuse me,...and hopefully, you."

G.L. Hoffman

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